LiftEx Australia heads to the Gold Coast

LiftEx Australia heads to the Gold Coast - image

LiftEx Australia heads to the Gold Coast

Justin Boehm, Regional Manager – Australia & New Zealand at Lifting Equipment Engineers Association (LEEA), looks back at LiftEx in Liverpool and ahead to LiftEx Australia on the Gold Coast.

The conclusion of LiftEx Liverpool marked the last bend as we headed towards the end of another fantastic year for Lifting Equipment Engineers Association (LEEA). A large contingent of Australian and New Zealand representatives from companies such as Bunzl, Ranger, Pacific Hoists, Townley Drop Forge, and MaxiLoad (an Auslift company), made a significant impact at this global event. LiftEx Liverpool, showcased the region as an exceptional place to live, work and do business, and it provided a springboard for the upcoming LiftEx on the Gold Coast in September 2024 – a month before LiftEx 2024 in London.

LEEA's presence at LiftEx Liverpool was not just a showcase of achievements but a strategic initiative to foster collaborative efforts and partnerships within the global lifting equipment industry. The Australian and New Zealand delegation actively engaged with international exhibitors and visitors, exploring opportunities for mutually beneficial partnerships and distributorships on a global scale. This commitment to collaboration positions the region as a key player in the international lifting equipment community.

The Australian and New Zealand delegation took advantage of Liverpool's cold and blustery weather to create a compelling narrative about the region's work and lifestyle. A dynamic rolling slideshow, highlighted every location where our members have a presence. With local weather forecasts and iconic location photos, this presentation resonated with attendees, turning heads and sparking interest. Prospective employees expressed genuine interest in making the move down under, underscoring the effectiveness of the delegation's outreach efforts.

LiftEx Liverpool served as the launchpad for the promotion of LiftEx on the Gold Coast in September 2024. This upcoming event promises to be a ground-breaking exhibition, showcasing the depth and breadth of the region's members, distributors, and manufacturers. It stands as the first full exhibition in the region wholly dedicated to lifting equipment, offering a comprehensive view of the latest technologies, advancements in safety, and industry best practices.

LiftEx on the Gold Coast aims to be the must-attend event of 2024, welcoming all stakeholders in the lifting industry. From riggers on construction sites to WHS (Work Health and Safety) officers in mines and purchasing managers in oil and gas, this event provides a platform to witness the latest technologies and learn about advancements in safety and industry best practices.

Our successful participation at LiftEx Liverpool showcased the region's commitment to excellence and collaboration within the global lifting equipment industry. The Australian and New Zealand delegation's strategic engagement not only fostered partnerships but also positioned the region as an attractive destination for work and lifestyle. As the industry eagerly anticipates LiftEx on the Gold Coast in 2024, it is clear that this event will be a milestone, bringing together industry professionals from around the world to explore new technologies and best practices in lifting equipment. Be sure to mark your calendars because LiftEx on the Gold Coast is set to redefine industry standards in 2024.

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